Objective: Attract new participants to the club's events and expand the circle of club residents.
What Was Done: Lead generation advertising campaigns were launched to gather participants for the club's events. An essential requirement to become a club member was having an annual company turnover of at least 1 million euros. We disclosed all the conditions for potential participants in the advertising campaigns, thereby enhancing lead quality right from the initial stage.
Examples of advertising creatives:


Result:
213 leads
34 zł (7.87$) cost per lead
7220 zł (1672.06$) spent budget
