BIZON CLUB - a club for entrepreneurs in Poland and Germany. The club regularly hosts meetings for entrepreneurs, providing them with the opportunity to exchange experiences, seek new friends, and potential partners.

Objective: Attract new participants to the club's events and expand the circle of club residents.

What Was Done: Lead generation advertising campaigns were launched to gather participants for the club's events. An essential requirement to become a club member was having an annual company turnover of at least 1 million euros. We disclosed all the conditions for potential participants in the advertising campaigns, thereby enhancing lead quality right from the initial stage.

Examples of advertising creatives:

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Result:

213 leads

34 zł (7.87$) cost per lead

7220 zł (1672.06$) spent budget

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