PROJЕCT-М - selling ready-made house projects in Poland.

Objective: Increase the number of customers purchasing house projects.

What Was Done: Lead generation advertising campaigns were launched to collect inquiries within Facebook and Instagram. Additionally, conversion-focused advertising campaigns were initiated to drive traffic to the website. The website was equipped with Facebook Pixel, and conversion events were configured to ensure the proper functioning of advertising campaigns and tracking of all user actions. Advertising offers included the opportunity to receive a catalog featuring a selection of the best house projects for the year 2022.

Examples of advertising creatives:

Untitled

Untitled

Result: 648 leads $0.9 cost per lead $575 spent budget

Untitled

Untitled